Crafting a Newsletter Your Clients are Excited to Open

Newsletters aren’t just a great way to communicate with your audience but also a great way to bring organic traffic to your website. An effective newsletter will increase your brand’s awareness and help build relationships with your ideal clients. Newsletters allow businesses to keep direct contact with their subscribers, keeping them up to date on all current offerings, taking them from subscribers to clients.
This workshop is designed to teach and inspire entrepreneurs how to implement newsletters in your business’ marketing strategy. We will go over the benefits of a newsletter as well as strategies and newsletter elements that you will be able to apply specifically to your own business. Through this session, you will not only understand the importance of a newsletter but how to design one that will actually get read and in turn, increase your brand’s trust and recognition.

We will also discuss ways to plan your newsletter’s content so that you can implement an effective newsletter strategy. 

Learning Outcomes:

By the end of the session, you will have an understanding how to create your own newsletters, which type will benefit your business, and the tools to create a newsletter strategy that you can implement and stick to.  

Presenter: