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Workshops

Websites as an Ecommerce Platform - Workshop 6 - Marketing in the Digital Economy Series

Wed October 16, 2024
12:00 pm - 2:00 pm
$49.00

You may be able to receive this workshop free of charge. Create an account or login to your dashboard to check your eligibility.

Every 60 seconds 1 million dollars is spent online.
Your online store can also function as your company POS and inventory system.
You can increase accessibility to your products and services be it locally or nationally.

Delve into the fundamentals of online and in person digital sales while exploring payment gateways, inventory tracking, shipping, applicable sales taxes, and how to fully display products and services online - learn how to further build out your website as an ecommerce point of sales system and how to create online inventory and sales accessibility to your products and services, be it locally or nationally.  

Learning Outcomes:

  • Understand the fundamentals of online and in person digital sales
  • Learn about payment gateways, inventory tracking, shipping, applicable sales taxes, and how to fully display products and services online
  • Understand how to further build out your website as an ecommerce point of sales system
  • Learn how to create online inventory and sales accessibility to your products and services be it locally or nationally

Presenter:

SERENA NEUMERSCHITSKY
SEA45 Compliance, Consult & Creative
Serena Neumerschitsky

Bio: Serena Neumerschitsky is Owner and Principal Consultant of SEA45 Compliance, Consult & Creative, a Canadian Digital Marketing & Management Firm that coaches small businesses, not for profits, government projects, and educational institutes through navigating, optimizing, and streamlining business identities in the digital economy.

As a lover of all things design and mentoring Serena has a degree in Fashion, Design and Technology, from The Wilson School of Design, and has shared that knowledge building and teaching Design and Technology programs at The Wilson School of Design, LaSalle College Vancouver, Okanagan College, and North Island College.

Before devoting herself to education and entrepreneurism full time, Serena spent a decade in apparel working with brands such as MEC, Cannondale, Sugoi, Sport Chek, Atmosphere, Canadian Tire, Mark’s, Diadora, McKinley, Firefly, Huntshield, Woods, Outbound, Bootlegger, David Suzuki, Vancouver Canucks and many more.

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