Designing a Market Research Survey
Thu October 3, 2024
10:00 am - 12:00 pm
$49.00
You may be able to receive this workshop free of charge. Create an account or login to your dashboard to check your eligibility.
Did you know?
- 42% of Canadian businesses fail because there’s no market need for their services or products
- There are free tools available to create your market survey
- Your sample size should be no more than 10% of the population and not exceed 1,000
In this workshop you will gain an understanding of the importance of market research in making business decisions. We will examine the various aspects of designing and implementing a market survey and how to interpret the results.
Learning Outcomes:
- Understand the importance of market research in business decision-making
- Learn how to define survey objectives
- Learn how to design survey questions
- Learn how to interpret the results
Presenter:
NICOLE CLARK
Community Futures Okanagan
Bio: Nicole Clark is a small business trainer and coach whose mission is to increase the success rate of small business. She has worked with hundreds of business owners over the past 30+ years. Her focus is to simplify the entrepreneurial journey for British Columbians looking to launch, expand and run a successful small business.