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Phone Photography and Filming for Marketing

Mon August 12, 2024
10:00 am - 11:00 am

You may be able to receive this workshop free of charge. Create an account or login to your dashboard to check your eligibility.
Learn how to take great photos and videos on your phone to market your business. You’ll learn tips and tricks for phone photography and videography, including taking photos and videos of products, how to pose and present yourself with confidence on camera, and how to edit your videos to create engaging social media content. 
Social media users are more likely to buy from brands they follow on social media (Source: Sprout Social).
Building a strong social media presence can lead to increased sales and customer loyalty.
Reels have the highest estimated reach (33.8%) among every other content type on Instagram (HypeAuditor analysis).
Every year, mobile video consumption doubles (Yans Media).


Workshop Outline: 

  • How to use your phone camera to take and correct photos - exposure, composition, crop, live vs. still modes, portrait/lens filter modes vs. regular lens
  • How to use your phone to take and correct videos - exposure, fps (frames per second), crop and edit, cinematic/lens filter modes, slow mo, and regular lenses
  • How to pose others and yourself in photos for marketing
  • How to carry yourself in videos, and use angles to create interest
  • Editing tips for Reels 

Learning Outcomes:

Entrepreneurs who attend this workshop will learn: 

  • how to use their phone to take quality images and videos
  • how to pose themselves and others in photos
  • how to look and feel confident in video content
  • use angles to create interest
  • edit to create engaging video content.


Jess Beaudin Photography
Jess Beaudin

Bio: Jess Beaudin is a photographer in Secwepemcúl'ecw (Kamloops, B.C). She specializes in portraiture and food photography. Her work has been featured in a number of publications and has been displayed at Grizzly Gallery in West Kelowna, B.C., and as part of Riot on the Roof, a night of art installations hosted by the Vernon Public Art Gallery. You can see more of her work at @jessbeaudinphoto on Instagram

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Header Photo: Kelowna BC
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CFBC is the provincial association for the Community Futures Development Corporation. Since 1992 we've been fostering entrepreneurship and economic development in rural BC through our 34 member offices. Learn More.

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