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Search Engine Optimization Basics

Thu July 18, 2024
1:00 pm - 4:00 pm

You may be able to receive this workshop free of charge. Create an account or login to your dashboard to check your eligibility.
Did you know?
  • There are more than 6.3 million searches that happen through Google every minute!
  • The Google index has between 30 and 50 billion web pages in it!
  • Google (and other search engines) are answer machines so we need to have the answers to searchers questions to show up in searches! 

SEO is the practice of increasing both the quality and quantity of website traffic, as well as exposure to your brand through organic (non-paid) search results. If you have a website, the importance of understanding at least the basics of SEO can't be ignored.  

Learning Outcomes:

You will learn:
  • How search engines work
  • How to do keyword research
  • Technical SEO (basic)
  • On-site SEO (basic)
  • Local search SEO and the importance of having a Google Business Profile



Bio: Nicole Clark is a small business trainer and coach whose mission is to increase the success rate of small business. She has worked with hundreds of business owners over the past 30+ years. Her focus is to simplify the entrepreneurial journey for Canadians looking to launch, expand or run a successful small business.

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Community Futures British Columbia
33163 2nd Ave
Mission BC V2V 6T8
Mon to Fri: 8:30am to 4:30pm

CFBC is the provincial association for the Community Futures Development Corporation. Since 1992 we've been fostering entrepreneurship and economic development in rural BC through our 34 member offices. Learn More.

We are grateful to live and work with people from across many traditional and unceded territories, covering all regions of British Columbia. We are honoured to live on this land and are committed to economic development and growing small businesses together.
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