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Search engines are often the first place customers discover businesses. This fast-paced, practical workshop will teach you the fundamentals of Search Engine Optimization (SEO) and website analytics so you can improve your online visibility, attract more qualified visitors, and understand how your website is performing.
The course focuses on actionable strategies that you can implement immediately—no technical background required.
Learning Outcomes:
By the end of this course, participants will be able to:
Understand the fundamentals of SEO and how search engines rank websites.
Identify the right keywords for their business.
Apply basic on-page SEO best practices.
Perform a simple SEO audit to identify improvement opportunities.
Use Google Analytics 4 (GA4) to monitor website performance.
Use Google Search Console to understand how Google sees their website.
Develop an action plan to improve their search visibility.
Bio: Betty is an accomplished director-level executive turned results-oriented business coach and consultant and is the co-founder of myCEO.ca. Betty’s background and expertise includes leading and directing highly successful global sales teams, creating successful, sustaining marketing initiatives and leading business operations across a broad spectrum of businesses and organizations, both in the for-profit and not-for-profit sectors. As an entrepreneur and seasoned executive, Betty is an articulate communicator with a career-long track record of leading and developing focused organizations, negotiating complex relationships, and producing bottom line results that help companies grow and evolve.
Community Futures British Columbia
myCommunityFutures
33163 2nd Ave
Mission BC V2V 6T8 1-604-289-4222 information@communityfutures.ca
Mon to Fri: 8:30am to 4:30pm
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ABOUT COMMUNITY FUTURES BRITISH COLUMBIA
CFBC is the provincial association for the Community Futures Development Corporation. Since 1992 we've been fostering entrepreneurship and economic development in rural BC through our 34 member offices. Learn More.
RECONCILIATION STATEMENT
We are grateful to live and work with people from across many traditional and unceded territories, covering all regions of British Columbia. We are honoured to live on this land and are committed to economic development and growing small businesses together.