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Have you come up with a name for your business that's clever, catchy and describes the essence of you and your product? You may have just created a trademark! Everything that sets your business apart - its name, product and service name, slogans, logos and even sound produces a brand image that your customers come to know. Learn how registering a trademark can protect your brand identity and set you apart from the competition.
Please note that this session will not be recorded.
Learning Outcomes:
A trademark can help you distinguish your products or services from those of your competitors, and it can also give you a legal weapon to fight against infringement. It's worth the effort to safeguard your brand identity. And with a clear system of brand trademarking, you have peace of mind knowing that your brand name and logo are yours to keep.
Learn about trademarks directly from the Canadian Intellectual Property Office (CIPO), a special operating agency of Innovation, Science and Economic Development Canada. We deliver intellectual property (IP) services in Canada and educate Canadians on how to use IP more effectively.
Presenter:
DUMITRU OLARIU Canadian Intellectual Property Office
Bio: Dumitru Olariu has worked for more than 30 years with the Canadian Intellectual Property Office - an Agency of Innovation, Science and Economic Development Canada, first as a Patent Examiner, then as an Intellectual Property Advisor. Before that, he worked for 6 years in the electronics industry. His educational background includes a MSc in Electrical Engineering and a MBA.
Community Futures British Columbia
myCommunityFutures
33163 2nd Ave
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ABOUT COMMUNITY FUTURES BRITISH COLUMBIA
CFBC is the provincial association for the Community Futures Development Corporation. Since 1992 we've been fostering entrepreneurship and economic development in rural BC through our 34 member offices. Learn More.
RECONCILIATION STATEMENT
We are grateful to live and work with people from across many traditional and unceded territories, covering all regions of British Columbia. We are honoured to live on this land and are committed to economic development and growing small businesses together.
1-604-289-4222
information@communityfutures.ca
