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Craft a brand identity that captivates and connects. This workshop dives into the fundamentals of digital design, including visual storytelling, color theory, and typography, to help you build a cohesive and memorable brand. Discover how AI tools can streamline your creative process, enabling you to design logos, brand assets, and content that authentically resonate with your audience. Learn to create a visual identity that reflects your brand’s message and leaves a lasting impression.
Learning Outcomes:
Master Digital Design Fundamentals: Understand the principles of visual storytelling, color theory, and typography to create cohesive and impactful brand designs
Leverage AI for Creative Efficiency: Learn how AI tools can streamline the creation of logos, brand assets, and content that resonate with your audience
Build a Memorable Brand Identity: Develop a visual identity that authentically reflects your brand’s message and leaves a lasting impression on your audience
Bio: Serena Neumerschitsky is Owner and Principal Consultant of SEA45 Compliance, Consult & Creative, a Canadian Digital Marketing & Management Firm that coaches small businesses, not for profits, government projects, and educational institutes through navigating, optimizing, and streamlining business identities in the digital economy.
As a lover of all things design and mentoring Serena has a degree in Fashion, Design and Technology, from The Wilson School of Design, and has shared that knowledge building and teaching Design and Technology programs at The Wilson School of Design, LaSalle College Vancouver, Okanagan College, and North Island College.
Before devoting herself to education and entrepreneurism full time, Serena spent a decade in apparel working with brands such as MEC, Cannondale, Sugoi, Sport Chek, Atmosphere, Canadian Tire, Mark’s, Diadora, McKinley, Firefly, Huntshield, Woods, Outbound, Bootlegger, David Suzuki, Vancouver Canucks and many more.
Community Futures British Columbia
myCommunityFutures
33163 2nd Ave
Mission BC V2V 6T8 1-604-289-4222 information@communityfutures.ca
Mon to Fri: 8:30am to 4:30pm
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ABOUT COMMUNITY FUTURES BRITISH COLUMBIA
CFBC is the provincial association for the Community Futures Development Corporation. Since 1992 we've been fostering entrepreneurship and economic development in rural BC through our 34 member offices. Learn More.
RECONCILIATION STATEMENT
We are grateful to live and work with people from across many traditional and unceded territories, covering all regions of British Columbia. We are honoured to live on this land and are committed to economic development and growing small businesses together.
1-604-289-4222
information@communityfutures.ca
